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Want Better PR Coverage?

Leverage Your Relationships.

Are you a small business or brand looking to up your PR game this year, especially now in this new virtual world? Have you been trying to do it yourself without results? Or maybe you’ve gotten some results, but want to kick things into high gear.

If you need a little advice, keep reading.

Here at Dunn Pellier Media, we have over 15 years of television producing experience and 10 years of PR power. We have built television relationships with everyone from the Today Show, GMA, The Doctor Oz show, CNN, CBS This Morning, The Doctors, Extra, and more.

We have booked a variety of print coverage in everything from the NY Times, Wall Street Journal, Boston Globe, Fortune, Shape Magazine, Men’s Health, Good Housekeeping and more…all by developing powerful relationships with the media, affiliate partners, bloggers, magazine editors, TV producers and other influencers that gave our clients the ability to leverage their information which in turn presented them with better opportunities for brand visibility. It all started with introducing ourselves to new contacts.

In short, we have spent the better part of a decade cultivating our relationships with media outlets, and it is truly at the core of our success in PR. And if you want to land coverage in local, national or any media outlet, you would be wise to do the same.

But How?

  1. Don’t Expect Instant Results – it takes time to build relationships. Take the time to build them, cultivate them, and honor them.
  2. Choose the Right Relationships – if you build a relationship with an editor, producer, or journalist who doesn’t write about your particular topic, it’s a waste of both your time. Find out who is in your particular field, and build relationships with those people.
  3. Show Some Personality – let these editors, journalists, and producers see the real you, not just some generic, robotic version of what you think you need to be in order to get published. Authenticity reigns supreme.
  4. Start a Conversation on Social Media – don’t stalk these people on social, that would be weird. But do follow their posts and get a feel for what they like to feature. Comment on their posts, and even share their posts on your social feeds if you feel compelled to do so.
  5. Stay in Contact – offer to bring them their favorite coffee. Send thank-you notes if they’ve featured you or done anything nice for you. Stay top of mind so that they remember you when something that fits your niche comes up.
  6. Help Them Solve a Problem Their Audience Has – your business isn’t as exciting to them unless you tie it to a problem their audience has or some current event. Then it becomes gold. Find out how to position yourself in this way.
  7. Do the Research and Stay on Top of Connections – if you pitch them something they don’t tend to feature, they’ll know you didn’t do your research, and they’ll also feel like you didn’t respect their time because of it. Don’t make that mistake.

We know, it’s a lot. We never said building and maintaining relationships was easy! But it’s truly at the heart of our PR strategy, and why we’ve had such great success with getting our clients featured on TV and in print. If this sounds exhausting to you and you’d rather we do this for you, send us an email and we can set up a time to talk about your PR goals. To check out our clients, past and present, visit our Facebook Page or Twitter!

Check out some client WINS this week:

Client Travis Eliot from Inner Dimension TV, Explains Why Stretching is Important Now More Than Ever! on PopSugar


You Don’t Have to Be Able to Touch Your Toes to Master These Stretches with Bulldog Yoga’s Tessa Jenkins on PopSugar

Client Dr. Louis Ignarro, The Nitric Oxide Gas Inhalation Therapy for Mild/Moderate COVID-19 Infection clinical trial in USA Today
Tame Hair With These 9 Running Headbands – Client TreadBands in Runner’s World

Whatever you decide, we wish you the best of luck, and cannot wait to see you shine!

Think You’ve Got the BEST Sanitizer?

If You’re Not Using OzoneOn at Home, Then you Don’t.

In these days of obsessive hand washing and sanitizing (and Covid-19) you’ve probably done extensive research on sanitizers. You’ve probably got a system for intaking your groceries into your home (bags in a designated area, sanitize the groceries, put them away). But what if the sanitizer you’re using isn’t the best on the market? And what if you want a sustainable, natural but effective sanitizer you can feel good about smearing all over your hands and food?

Meet OzoneOn, an anti-bacterial sanitizing machine that attaches to your kitchen faucet to give you sanitized water literally at your fingertips! No need to waste money on outside sanitizers anymore. Sound too good to be true? We’re happy to report that sometimes, the good news is really just that: good news.

How it works:

To understand how this system works, first, you need to know a little bit about Ozone. Did you know that Ozone is a naturally occurring gas that actually sanitizes and kills bacteria and pesticides? Not all, but it does kill 99% of bacteria and about 75% of pesticides. Naturally. Without any negative side effects. Ozone is often called “nature’s sanitizer” because it occurs in nature, such as when lightning strikes during a storm. It kills bacteria without leaving behind secondary pollution.

The technology behind the OzoneOn machine treats the water that enters by infusing it with ozone. Ozonated water takes on the sanitizing and oxidizing properties of ozone. It is 3,000 times more effective than chlorine at killing bacteria.

The product is the world’s first sanitizer that instantly creates ozonated water for household use. When the faucet turns on, oxygen enters the OzoneOn machine and creates ozone, which is then instantly infused in your tap water and ready to use.

OzoneOn kills bacteria like E. coli and salmonella, eliminates odors, and extends your produce shelf life. It’s easy to install and use, and OzoneOn is safe, natural, and non-toxic. Once ozonated water is created, it retains ozone’s sanitizing and oxidizing properties for approximately 15 minutes. After that, the ozone dissipates, leaving behind ordinary tap water and oxygen — without any harmful fumes, substances, or byproducts.

The product was created by the award-winning company, Cashido. Established in 1998, and was created with a mission to help make homes cleaner, greener, and healthier. It’s the first company to harness the proven commercial process of ozonation in a safe, effective, and convenient product for home use. Cashido’s family of products is available throughout Asia and Europe, and now, in the U.S.

Units are available starting at $395.00 and can be purchased on Amazon or by visiting their website.

For press inquiries and story features please reach out directly to publicist Shea Gorden.
This product is such a great idea for technology and home product features!  It’s new and innovative and exactly what we need in Covid-19 times!

Think you Don’t Need to Invest in PR?

This Might Change Your Mind to Start Creating a Public Relations Campaign!

Look, we don’t want to brag, but…ok. We’ll brag. Because frankly, we’re good at it! As a public relations company with a focus on health and wellness brands, we take pride in bragging about our clients because we truly believe what they stand for will make the world a better, healthier and happier place. And in bragging about them, we get them seen. We get them articles in major online publications. Spots on local and national TV. With our extensive list of contacts in the media world (one that we’ve spent a decade building), we get them access to an audience they wouldn’t otherwise have access to.

In today’s media landscape, you have to be strong-willed and have the persistence to get the attention of the media.  They get hundreds of pitch emails daily.  Often if they don’t know you they will delete your email, unless it’s relevant to the news cycle.  Remember, there are tons of credible experts and brands that have been doing PR for years and have built up a good media contact list – they give good media interviews!  These chosen few have figured out the media formula to get press coverage. We applaud them, but we want you to know how hard they had to work to get there. It could take you years of daily posting to garner a big following on Instagram, but if you got one National segment or a series of articles and local tv spots, it might take you a much shorter period of time.

Maybe you are interested in PR but don’t know where to start?  If you are new to the public relations scene you can always start off with an online course to teach you about the basics and how to get started.  This is a great way to understand how much work it takes to start with nothing and build a base.  Like in our 7 Part Online Course – The Hustlers Guide to Capturing Media Attention and Getting Eyeballs on Your Brand.  Just think FREE PR.  And for $49 dollars you get the following:

  • How to find & build media relationships that pay dividends in free eyeballs
  • How to become THE Go-To Expert in your industry so journalists look for YOU
  • How to create a PR Timeline that leverages the strengths of your brand and keeps your traffic goals on track
  • How to craft an irresistible pitch that’s researched and tailored to a specific journalist

Another scenario could be that you already have some media and need help from a professional?  We gotcha covered.  If you are a wellness, lifestyle, or fitness brand our team of dedicated PR pros can help!

Hiring a PR team takes the work of publicizing yourself off your plate so you can focus on what you do best. And wouldn’t it be great to take comfort in knowing that if you focus on what you do best, someone is working to find an audience to actually appreciate what you do and get placements at the same time?

At Dunn Pellier Media have had many client success stories in our tenure, including helping P90X star, Tony Horton, rise to fame. And more recently, we got our client, Bulldog Online, a virtual workout yoga platform for people who don’t like yoga, mentioned in Money Magazine as one of the Best Workout Apps to try! They went from 25 downloads of their app and program to 125 a week!  That’s the power of PR.

In the same week, we got another client, Tropical Oasis, a liquid vitamin company mentioned on ABC News 7 WJLA. Our client Dr. Steven Quay was featured on Fox News announcing his The COVID-19 HOPE Clinical Trial to Eliminate Most Hospitalizations (that is the Daily Mail link that also covered the story).

We could go on, but there are too many to count! You can check them out for yourself on our Facebook or Twitter page.

Our job is to be the biggest cheerleaders for our brands, to help them increase their sales, help branch partnerships and build relationships with the media.  We can also help you out if you are just starting out with our online program.

You have two options:

  1. If you are just starting out – learn how to boosts awareness and drive tons of traffic with media placements – Our PR course is so affordable ($49 dollars), how can you resist!?
  2. If you are a brand or business that is aligned to the health and wellness industry, and you’re feeling stalled in your growth, or feeling like you could use some support in getting more exposure, send Oumy Thiam an email and we’ll see if we are a good fit for each other.

Don’t let your fear hold you back from achieving the kind of success that is waiting for you! Check out our work on our social feeds and our website!

A Letter From Our CEO

Dear friends, colleagues and wellness enthusiasts,

Our company Dunn Pellier Media, specializes in health, fitness and wellness PR. We are proud to have over 14 years of specialty PR to build amazing brands and keep them relevant in the current news cycle.  We are so appreciative of the positive coverage of our clients from the many media friends and colleagues we have built over the years.  Thank you.

Our mission during this time is to provide American’s with nourishing news that will help them weather through this tough time.  We are praying for everyone affected by COVID 19 and the Coronavirus.

We have doctors working behind the scenes working on clinical trials (Dr. Steven Quay -COVID 19 HOPE), Nobel Prize winner, Dr. Louis Ignarro, Ph.D. who found Nitric Oxide which is being used as an experimental treatment for COVID 19. D’OXYVA a company on the frontlines of COVID 19 helping people significantly improve macro- and micro-circulation of blood flow and certain nerve activities in the body, which together are widely reported to form an effective non-invasive, pain-free solution option for many conditions and underlying causes.  We have doctors who specialize in immune disorders and eating to beat diseases like Dr. Terry Wahls, naturopathic doctor Dr. Christian Gonzalez (Heal Thy Self Podcast) who can discuss anything from home health to dispelling myths out there.

We also have fitness brands that are helping keep people occupied and active like Bulldog Yoga, Trainer Corey Phelps, Inner Dimension TVFuture.fit (who doesn’t need a personal coach and trainer right now!), Tropical Oasis liquid vitamins to boost the immune system and Los Angeles meal delivery Z.E.N. Foods.

We are thinking positive thoughts for everyone!  Thank you for continuing to work out and eat right during this stressful time.  It’s our hope that our clients’ expertise and brands will help someone out there.

Nicole Dunn, CEO Dunn Pellier Media

Spice Up Your Living Room During Stay-at-Home Time

Things Just Got Real With These 2 Virtual Workout Platforms!

Make Fitness a Priority During this Home Quarantine!

So. You’re stuck in the house and you’re going batty. You’re wishing you could just hop in the car and head over to a class at your favorite yoga studio or gym to relieve the tension, but obviously, you can’t. Maybe you’ve been an avid runner and so have taken to the street or trails to get your workouts in. Maybe you’ve been getting creative and making circuits outside in your backyards or in your living rooms. Maybe you’re favorite studios and gyms have gone online. Who knows! Would you like two other fabulous options to keep you fit and fabulous during these unprecedented times?

Allow us to introduce you to Bulldog Online and Future, two fitness companies that arguably have been prepared for this pandemic since their inception. Why? Because from the get-go, their focus has been on at home virtual workouts.

Bulldog Yoga is an online yoga platform for people who hate yoga!

That’s right. Founder, Jon Cummins, created Bulldog Online out of his own love of the physical benefits of yoga, but dislike of the often intimidating traditional yogi vibes. In doing so, he created an online platform that makes yoga more accessible and enjoyable to all. Whether you’ve got 10 minutes, 20 minutes, or even an hour, there is a class for you. The classes are recorded live, offering a virtual feeling of being right there in the studio, but in your own, judgment-free home, office or hotel room. No Sanskrit. No chanting. No intimidation. NO CORONAVIRUS! They have a FREE 30 Day Trial period, and then it’s $12.99/month thereafter, should you decide to continue. NO commitment necessary, and NO penalty for canceling, it’s a no brainer during these unprecedented times.

Future is one-on-one personal digital training with top-level coaches (think Olympics and the NBA!)

You read that right! Want your own personal trainer but can’t get to the gym to make it happen? No problem. Future offers personal trainers virtually, so you can get personalized fitness from the comfort of your own home (or hotel room, or office, or wherever it suits you…even the gym!). Their coaches are among the top in the world, including some who were Olympic athletes, and some who worked for the NBA! They also all have either a BA or a Masters in all fitness certifications.

Bottom line? These are the best coaches you could ask for. These coaches work with clients over live video streams and are always available via text between sessions. They monitor your activity through your Apple Watch so they can proactively check in with you! So even on days when it feels impossible to find motivation, Future’s coaches give you the support you need to push through.

Right now they are offering $100 off the first-month membership for the month of April.

So there you have it. Two amazing ways you can stay fit and fabulous during the pandemic, which incidentally, is great for your immunity too.

For more information, visit https://bulldogonline.com/ and https://www.future.fit/

Safe Meal Delivery in Trying Times Avoid Grocery Store Lines with Safe Home Meal Delivery With Z.E.N. Foods

Photo Credit: Z.E.N. Foods
Safe Food Prep and Delivered Straight To Your Door
Given the current state of affairs, do you find yourself thinking twice before ordering take out or meal delivery? You should, and you’re not alone. With information circulating about how long the virus – and other bacteria – can last on certain surfaces, you’re right to be concerned and to begin questioning your local take out spots and/or meal delivery services. How can you trust that these places are taking extra precautions to ensure you and your family’s safety?

If you’re tired of cooking your own food (or can’t find the ingredients you’re looking for on the bare shelves at the store) and are looking for a safe alternative, consider Z.E.N. Foods. This meal-delivery service has been providing delicious, zero effort nutrition (aka Z.E.N.) meal delivery for their clients for the last ten years, and they take their clients’ health seriously. Even before this outbreak, they adhered to the strictest food preparation safety standards, and now they are complying with all of the CDC’s and other healthcare professionals’ guidance on food safety. And not just the food, but also the containers they come in and the surfaces they are prepared on.

“Z.E.N. Foods has always maintained the strictest standards. Our vendors are local and we grade all of our ingredients for quality, freshness, and sustainability every delivery…Once our food is cooked, it is then blast chilled down to 34° within a 90-minute period. This is to not only prevent any foodborne illnesses but also ensures the freshness of the food. Then everything is plated in a cold room at 34°,” says the founder, Mariana Rossano.

The best part of Z.E.N. Foods (besides them being free of contamination and the possible spread of COVID-19 to you and your family)? It’s price-conscious AND healthy, with dinners starting as low as $9.95/meal! You really can’t go wrong!

USE OUR DISCOUNT CODE: Z.E.N.10 for 10% off your order!

For more information and to place your first order, visit https://zenfoods.com/

See Z.E.N. Foods on KTLA discussing food safety for meal delivery and a great way to feed the senior in your life (Mom, Dad, Grandma!!)

Book Launch Alert: Dr. Terry Wahls’ Revised Edition of The Wahls Protocol Hits Shelves March 17th!

If you or anyone you know has ever suffered from MS, diabetes, mental health issues, or ANY autoimmune disease, stop what you’re doing and keep reading. Because what we have to tell you could save yours and the lives of your loved ones.  Dr. Terry Wahls was previously a marathoner and mountain climber and found her health getting progressively worse and ended up in a wheelchair due to secondary progressive MS.

Frustrated with traditional treatment, she decided to take her health into her own hands by using her knowledge of functional medicine, ancestral health principles, and background as a medical researcher to create her own treatment protocol. In a mere nine months, she was back on her bike, riding eighteen miles in one day. The protocol grew into The Wahls™ Diet, a nutrition and lifestyle treatment plan that has been investigated in multiple clinical trials, including one funded by the National Multiple Sclerosis Society(NMSS).

In 2019, the National MS Society provided a million-dollar grant to The University of Iowa’s and Dr. Wahls’s team to study The Wahls™ Diet.

In THE WAHLS PROTOCOL: A Radical New Way to Treat All Chronic Autoimmune Conditions Using Paleo Principles (Avery; Updated and Revised Edition; March 2020), Dr. Wahls shares how those suffering from the autoimmune conditions, as well as chronic diseases like diabetes, and even mental health problems, can have more energy, less pain, more joy and steadily improve health. First published in 2014, the new edition has over 30% new material including the latest scientific findings on fasting, ketosis, neurorehabilitation, and behavior change science. The result can help people be even more successful as they adopt and sustain the recommended diet and lifestyle changes and transform their lives, improving their brain health, quality of life, and overall well being.

2020 revised and expanded edition material includes:

• Updated research from The Wahls Research lab showing meaningful improvement in motor function and energy levels, reduced fatigue, and improved mood and cognition.
• Guidance on how to use ketosis and fasting strategies to boost stem cells naturally.
• New research on the microbiome, and how the protocol impacts the microbiome to improve overall health.
• New recipes.
• Testimonials from people with health issues beyond autoimmune diseases such as obesity, mental health problems, and neurodegenerative diseases.
• Published peer-reviewed clinical trials from the Wahls Research Lab.

Don’t miss out on this life-altering, life-improving information. Get your copy when it hits shelves March 17th! For more information about Dr. Wahls, visit https://terrywahls.com/
Wishing you all the success in your health journey.

See Dr. Terry on a recent episode of the Doctors TV show that Dunn Pellier Media booked!

Boost Your Immune System!

Get Higher Absorption From Your Vitamins (and Protect Your Health from Coronavirus)

Photo Courtesy: Tropical Oasis

It’s easy to get lost in the supplement world these days. It seems that every time we listen to a new podcast with a new expert talking about a new scientific discovery, we add yet another vitamin to our already long list. Given the state of our soil and food these days – it’s no wonder we need to get our vitamins through supplementation. But with an industry that isn’t regulated, how are we to know if what we are taking is actually working? In the days of Coronavirus and other superbugs on the horizon, we cannot afford to mess around when it comes to our health.

That’s why we are so proud to welcome our newest client, Tropical Oasis, to the Dunn Pellier Media Family. Voted #1 Vitamin by Best Reviews Vitamin Guide for 2019, this physician-approved, GMP certified vitamin company focuses on an array of liquid vitamins to support you and your health. From women’s and men’s health to kids and pets to joint and bone, to skin and beauty, this company has got you covered.

But why liquid?

  1. They are easier on the stomach.

Conventional vitamins also contain chemical additives, called binding agents, used to hold pills together. Binding ingredients like dibasic calcium phosphate (DCP) and microcrystalline cellulose (MCC) pass through the body and are discarded during digestion, but otherwise, add no nutritional value.

That means every time you take a standard vitamin, you’re forcing your body to do the digestive heavy lifting that it doesn’t have to. Liquid multivitamins, on the other hand, are free from these kinds of chemical binding agents, making them more similar to the way your body absorbs vitamins and minerals from fruits and vegetables. It’s the natural sustenance your body craves!

2. They are easier to swallow.

Vitamins are notoriously large and cumbersome, making them harder to get down. And if you have difficulty swallowing pills or suffer from a condition like dry mouth or dysphagia, standard multivitamins may be a non-starter. Liquid multivitamins offer the ideal alternative to bulky pills. Unlike standard tablets, liquid vitamins are designed to be easy on the throat and gentle to swallow—no glass of water required!

3. They yield better absorption than capsules or pills

Did you know that liquids have a 98% absorption rate? If you think about it, when you ingest something, your body begins to create digestive enzymes to break down what you’ve taken in. The denser the food, the more enzymes are required to break the food down into usable pieces for your body, and the longer it takes to absorb. A liquid requires very few digestive enzymes because it is already in liquid form. This is why it has a 98% absorption rate, versus the 39-53% absorption rate as capsules or pills.

You and your family cannot afford sub-quality vitamins at any time, especially during this cold and flu season, and with the Coronavirus running rampant on a global scale.  Just to note that the most important vitamins you should be taking RIGHT NOW ARE:

  • Vitamin C is one of the biggest immune system boosters of all. In fact, a lack of vitamin C can even make you more prone to getting sick. Foods rich in vitamin C include oranges, grapefruits, tangerines, strawberries, bell peppers, spinach, kale, and broccoli. Daily intake of vitamin C is essential for good health because your body doesn’t produce or store it.
  • Vitamin B6 is vital to supporting biochemical reactions in the immune system. Vitamin B6-rich foods include chicken and cold-water fish such as salmon and tuna. Vitamin B6 also is found in green vegetables and in chickpeas, which is the main ingredient in hummus.

Look no further than Tropical Oasis vitamins to safeguard you and your loved ones now and always. For more information, and to check out their vitamin options, visit them online and use our 20% discount code: Health20 at Tropical Oasis.

Stay safe out there, wash your hands, don’t touch your face, and TAKE YOUR VITAMINS!

Tired of Sweat & Hair in Your Face During a Workout? Get TreadBands: the Best in Slip Resistant Headbands!

Photo Credit: Treadbands

Have you ever been out on your run and almost stopped dead in your tracks because you saw some chick wearing the coolest headband? You wanted to ask her where it was from because the pattern was so cool, and you’d never seen it before. You also noted that her headband was staying in place – no hint of it sliding up toward the crown of her head, threatening to fall from grace.

You didn’t ask, but we can tell you: it was probably a Treadband. TreadBands is the ultimate non-slip headband designed for the most serious of athletes whose main goal – aside from CRUSHING it – is to keep sweat and hair out of their face during a workout (can we get an amen?). Influenced by the gripping power of a tire tread, TreadBands’ patented grip strip helps you workout without any distractions.

Stubborn against slips, TreadBands complement any routine and come in the cutest and my stylish of designs. How many designs? Too many to count. Plus, they can do custom ones too.

Head on over to TreadBands.com to find out what all the fuss is about, and get yours today!

See our recent press placement for Treadbands on KTLA Morning News

Yoga for the Non-Yogi? Meet Bulldog Yoga. No Sanskrit. No Chanting. Just Yoga & Really Cool Music.

Photo Credit: Bulldog Yoga Instagram

If yoga has you rolling your eyes, keep reading. If all that chanting has you running for the door, and all the crazy language (aka Sanskrit) makes you want to yell, scream, then you need to know about Bulldog Yoga.

Bulldog Yoga is an online platform that makes yoga accessible and fun. How? It’s yoga without the traditional bells and whistles. It’s yoga for the people who don’t do yoga. You don’t need to be able to turn yourself into a pretzel to do it (but if you can do that, well, that’s a pretty neat party trick. Go you!). It’s a show-up-as-you-are kind of flow set to amazing playlists that will give you all the benefits of yoga but with the feel of a cardio workout class.

But wait! There’s more! For just 3 easy payments of $199, you’ll get…

Just kidding. But there is more. If you’re too busy to workout, Bulldog is for you. If you’re short on cash to workout, Bulldog is for you. If you travel a lot and don’t get a lot of time to workout, Bulldog is for you.

Basically, Bulldog yoga is the most user-friendly, time-friendly, budget-friendly, online yoga platform you’ll find. In their own words:

  • This fun, fitness-fueled yoga is all about what you want – not what some “yoga expert” says you should want.
  • Improve your fitness and strength, get flexible and, yes, have some fun. Listen to bangin’ playlists (everything from pop to rock to country) and do it for you! Don’t fret about any of the typical yoga/fitness studio “scene.”

Do it at your office (shout out to those productive lunch breaks!). Do it with your children at your feet (shout out to those busy mamas and papas). Do it at night to unwind (but fear not – you don’t have to put down that glass of wine. Take sips in between!). Don’t let lack of time, money, motivation, or accessibility be the reason you don’t get the benefits of yoga.

For more information, and to start your 30-day free trial, visit https://bulldogonline.com/

Dunn Pellier Media, Inc.

The Premiere Health and Wellness PR Agency Worldwide

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