BLOG

 

A Public Relations Primer

Maintaining good public relations at Stone Age Climbing. Photo: Stone Age

By John Burgman

Original Article Published on Climbing Business journal

“I always say that you need to do damage control right away. Correct the problem with a solution before it gets out of hand,” advises Nicole Dunn, CEO of the health and wellness PR agency Dunn Pellier Media. “If five people hear that your business has issues, imagine how fast that word of mouth will travel, and soon enough you will find yourself with a big problem—no customers.”

“Remember, you may not always agree with customer criticism (e.g. consumers often draw conclusions on false information), but if enough of them are forming a negative perception, then it is real and needs to be dealt with swiftly,” says Duffy. “Brand management is perception management.”

While climbing gyms might seem tangential to health and wellness, the dearth of PR experts in the climbing industry means that it’s prudent to reach outward—to strategists like Duffy and Dunn—in an attempt to construct PR protocol for gyms. Specifics for PR correlate to whatever your facility adds to the community, explains Dunn. Figure that out first, and then make an effort to spread the word through media.

Read More…

Getting Personal With DPM: The morning rituals that keep us feeling well & energized!

We run a public relations firm focused on brands and experts in health, wellness, fitness and lifestyle space. But we cannot talk the talk unless we walk the walk.

This week, each of us is getting personal and sharing the rituals that keep us feeling well. This inevitably trickles down to our clients, because when we are feeling centered, we are free to be the best versions of ourselves, which ultimately benefits our amazing clients. It’s the circle of life, and we are so proud to be on this ride together!

Tanya Khani

 

Tanya: I love to wake up and instantly jump into my 20 minute Ziva meditation practice. This is a time for me to be completely passive and not try to do anything. This is the time where control and “doing” has no place in my practice. The practice is simple. I just sit there in no particular position with my back supported. Ever so slightly, I repeat my personal mantra. The twenty minutes always feels like five minutes, and once I’m done, I feel way more rested than when I woke up after a full night’s sleep!

After my meditation, I jot down any thoughts or visions that may have come up in my meditation. But rather than try to figure out what it all means, I give myself some time to sit with it and just observe. This helps me to gather all my jumbled up thoughts into one. Sometimes the most creative thoughts come through in my meditation, or right after. 

My trending nutritional ingredient of the month is Spirulina. I love putting it in my smoothies or my protein drinks to help boost my energy and immunity.

Shea Gorden

Shea: I enjoy waking up, turning off my alarm, opening the shades to my window and letting the natural sunlight flood in. I don’t like to rush out of my bed, so I spend a few minutes looking out my window or catching up on news through apps like the Skimm. I sometimes tell my bed how much I appreciate it because it is truly a slice of heaven to me (haha!). I then muster up the courage to leave said slice of heaven and immediately head to my coffee maker, the smell of freshly brewed coffee beans wakes me up and encourages me to begin my day (I am not a morning person, so this is necessary for my routine).

My trending nutritional ingredient is Chia Seeds and Cinnamon: I like to use Chia seeds and a dash of cinnamon in my breakfast smoothie. Chia seeds are filled with tons of fiber, which sometimes I don’t get enough of. The cinnamon is more for taste but it is also well known to carry antioxidant, anti-inflammatory, anti-diabetic, anti-microbial, immunity-boosting and potential cancer and heart disease-protecting abilities.

Nicole Dunn Garay

Nicole: I wake up and get out of bed. The first thing I do is open my curtains to the mountainside. Then I make my bed. I wash my face and put my moisturizers on and brush my teeth. Then I head downstairs to let my dog out and make my earl grey tea. I sit with my husband for 20 minutes and talk. Then I head upstairs to meditate for 20 minutes. I do a good stretch and then get dressed for the day! I then head down to take my dog out for a walk in Topanga Canyon. Even if its only 15 minutes, he and I can stretch our legs and get fresh air in our lungs first thing!

My trending nutritional ingredient: I take a myriad of supplements each day. The three that get through my day is my Nutrex Hawaii BioAstin (Astaxanthin) and my Garden of Life Women’s Daily Probiotic (endorsed by our favorite client, Dr. David Perlmutter) and my Young Living NingXia Red pick me up around 3 pm! (ask me how you can try some!).

Lauren Lobley

Lauren: I don’t really have what one might call a “typical” morning routine anymore, not since becoming a mother. Nothing beyond rolling out of bed at the sound of my 2-year-old daughter, Madison’s, knock on her door to let me know she’s awake. I spend the next hour getting bossed around (Up! Up! This This! Eat eat! Down Down! – you get the picture), try to shove some food in my mouth somewhere in there, and then put her down for a nap 5 1/2 hours later! I used to have the luxury of meditating each morning, but now that blissful experience is reserved for nap time. Once my little firecracker is asleep, I try to force myself to take 5-10 minutes to meditate, or at least sit quietly, before getting up and desperately trying to get as much as I can do during nap time. The meditation really helps set up this time for me.

My trending nutritional ingredient is Spinach: I’ve been on a Plant Paradox kick lately (by Steven R. Gundry, MD) and I’ve been absolutely LOVING starting my day (or afternoon, sometimes, by the time I get my first sip) with his green smoothie: Romaine lettuce, spinach, avocado, lemon juice, mint, stevia, water, and ice. Soooooo refreshing and oh so good for my body! Oh, hang on a minute…I hear a knock….#momlife

What’s your morning ritual?  We’d love to hear from you!

Introducing Our Latest Pilot Project!

We are Kickstarting 5 Fit & Healthy companies in PR! Will you be next?

As the premier Health and Wellness agency, we wanted to help kickstart the PR journey for six industry innovative clients as startups. Exclusively selected, each client of our 2018 Fit and Healthy Roster brings something special to the field and we want to help spread the word! This is their first step into the world of PR and we want to aide in getting their name out to the media and gaining attention around their brand. We’d love you to meet them:

1. MERGE Workout

Created by career personal trainer, Alfonso Moretti, MERGE brings certified personal trainers to small group classes of 16 or less, creating a safe space for anyone at any level to get fit. It is a fully balanced program that focuses on posture, exercise form, core stability, cardiovascular fitness and total body strength. MERGE is designed for every type of exerciser, the conditioned, limited (i.e. injury), old or young.

2. Indoor Cycle Design

Their claim to fame? Innovating boutique fitness. Launched in 2008, Barbara Chancey Hoots has helped over 200 clients worldwide including fitness boutiques in Saudi Arabia, Kenya, Kuwait, and Singapore.

Barbara is a featured columnist and presenter for Club Industry, REX Roundtables for Executives, World Spinning® and Sports Conference, and Indoor Cycle Podcast. As boutique style fitness becomes vastly popular, ICD creates extraordinary fitness spaces. Each space is strategically designed through the eyes of the owners, clients, and instructors.

3. Cultivate by Corey

Founder, Corey Phelps launched her business after being diagnosed with hypothyroidism after the birth of her first child. The mission is to empower women with the resources and tools they need to cultivate physical prowess, replenish their energy stores and live with intention; this is where grit meets grace.

4. Activation Products

Ian Clark, the founder, turned his life around by using marine phytoplankton supplements. This life change inspired him and son, Anthony to find and create their own line of health supplements.

Oceans Alive is the ultimate superfood. A premium blend of two specially cultivated, hand-selected marine phytoplankton strains, Oceans Alive is like rocket fuel for your cells. Grown in a photobioreactor, their marine phytoplankton is completely pure and free of contaminants. The nutrient density of this microalgae provides you with a wide array of vitamins, minerals, essential fatty acids and amino acids; the building blocks of good health.

5. B. Inspired

Founded in 2017 by Liz Harris and Amy Carolla, B. Inspired is a collaborative community that uses exercise, wellness and meditation to enhance the success and productivity of its members. B Inspired was built on the belief that with positive and grounded energy, all things are possible.

“Our goal is to provide a supportive and collaborative space for women to gather, share ideas and their love of and belief in being balanced, healthy and forward-thinking in the growth of their business, cultural and philanthropic interests. The B. Inspired collaborative workspace offers a designated meditation practice area and small group sessions throughout the week. B Inspired members are invited to use the meditation practice area for their own use as well.”

We are still on the hunt for our sixth industry innovative client. If you are or know someone who is rocking the fitness and health world, and not getting the recognition you think they deserve, contact us today by emailing nicole@dunnpelliermedia.com

New Book: Principles Of Muscle Building Program Design

Not Getting Results From Your Weight Training?

Maybe It’s Time To Go Back To Basics With Nick Mitchell’s New Book

“Not another book on weight training!” “Who even reads books anymore?” “I’ve already been weight training for years, I know what works and what doesn’t.”

Truth is Nick Mitchell, CEO of Ultimate Performance (UP) Fitness personal training company doesn’t even want to read, let alone write, another book on weight training. In fact, he believes since the 80’s, nothing’s really changed. So why is he doing it?

A Book With A Purpose

“Principles Of Muscle Building Program Design.”

Mitchell noticed that pretty much all the fitness books out there are written as “how-to” manuals. There’s a 12-week plan that provides everything from what you should be eating to how many bench presses you should be doing, but most of these books lack one thing: the why. Understanding why you’re doing a particular exercise not only gives you insight into what’s going on in your body but also gives you room to personalize the program based on your individual needs. For those that want to really commit to real, sustainable results, a “how-to” book just isn’t enough.

Diving Deep is what the UP Encyclopedia Series Is All About

In this book, a massive amount of research, experience, and results accumulated from creating the world’s leading Personal Training business is available at your fingertips, literally. In this volume one, it’s all about going back to basics in order to provide the most pristine foundation for resistance training. This way, you’ll achieve maximum results in the minimum amount of time.

Why This Book Is Necessary Now More Than Ever

Mitchell says that “almost every gym in the world that I have ever visited, be it a commercial gym, a bodybuilding gym, or a personal training studio, have very few people including so-called professional personal trainers that have even the first clue about the key fundamentals of weight training.”

So, Mitchell knew he had to create something to fill this void. This book serves as a primer for anyone who lifts weights, no matter what their experience level may be. This book includes all the knowledge that’s responsible for transforming a ridiculous amount of so-called “regular people” into ripped superhumans. From covering the difference between “good” pain and “bad” pain, to explaining when and why the best time to train is, as well as detailing tons of expert exercises for your chest, back, quadriceps, glutes and hamstrings, arms and shoulder, and abs, this book is truly your one-stop shop for plunging into resistance training safely and smartly.

I’d love to discuss creating a pitch for Nick Mitchell’s book, “Principles Of Muscle Building Program Design.” If you’d like a copy of “Principles of Muscle Building Program Design” by Nick Mitchell, or if you would like more information about the book, please reach out to me.

About The Founder

Nick Mitchell, CEO of Ultimate Performance (UP), has spread UP across the globe with 11 locations in 8 different countries, with the newest location coming to Los Angeles, CA. Nick has even relocated his family to ensure the Los Angeles location genuinely represents UP’s global reputation as the world’s leading personal trainer gym.

“We’re not here to be your friend, if we become friends then that’s merely a bonus. We’re here to get you the result that your investment of time and money deserves.” – Nick Mitchell, CEO Ultimate Performance.

UP is the only genuinely international personal training company in the world. Tried and tested, UP is a stand-out compared to the typical compliant personal training industry. UP preserves their strict commitment to each client by following their dual mottos to the letter – “maximum results in minimum time” and “results not promises”

Mitchell wants to ensure the culture of UP – accountability, effective training, consistency, real results and value – is propelled around the world. Ultimate Performance is all about an honest message – no fads or crazes- simple stuff that works. No magic or secret. His new book Principals of Muscle Building – Program Design came out December 30, 2017 – and as of February 9th its SOLD OUT on Amazon.

How technology and convenience are turning our teenagers into mindless binge eaters (and what to do about it)

Picture it. You’re in the theater watching really good movie. An Oscar contender, to be sure. Your bucket of popcorn is in your lap, and you barely pay attention to it as you bring the pieces to your mouth. Why? Because the movie is so good, that’s why! Before you know it, you look down and find an empty bucket, and find yourself wondering: where did all my popcorn go?

This phenomenon used to be a once in a while kind of thing. But it seems that lately – especially among the teenage population with a strong addiction to smartphones – this has become a more commonplace phenomenon.

Actually, no. Let’s not call it a phenomenon. Let’s call it what it really is: A crisis. According to Dr. Susan Albers, a clinical psychologist at the Cleveland Clinic, convenience, and technology are creating a generation of mindless teen binge eaters. And with America’s waistline growing, and their lifespans decreasing, this trend has got to stop.

“Being constantly consumed by our technology it’s easy to slip into mindless eating habits. When we are distracted by our phones, TV’s, or computers we miss the physiological cues of feeling full,” says Dr. Albers.  So, how do we help our teens become more mindful eaters?

In her new book, “Eating Mindfully for Teens,” Dr. Albers has some tips to help this zombie-like state of consumption:

  • Set limits (number of episodes, the time you will spend in a day) and stick with them.  Shows can trigger eating because they have hidden food product placements in them. You see people eating in a lot of shows, which research shows, triggers you to eat.  Limiting the amount of exposure can help you to avoid getting the munching while watching. If there are commercials, fast-forward past them so you don’t see the pizza and chip ads!
  • Don’t let Binge Marathon Munching impact your sleep. Go to bed at a reasonable time.  Even missing an hour of sleep impacts your appetite hormones and makes you hunger in the morning.  We make the worst food decisions when tired.
  • Watch with a buddy, they will help to keep you honest about your watching time.  Also, we tend to eat less when we have an audience.
  • Don’t eat and watch TV at the same time.  Period.  Make it a goal to turn off the TV if you have a snack or move to a table.
  • If you do eat while watching, portion it out—don’t eat right out of the bag or box.
  • Move while you watch.  Hitting the treadmill while binge-watching can prevent mindless marathon munching.

For more information, visit Susan on her website.

About Dr. Susan Albers:


Susan Albers, Psy.D is a New York Times best-selling author and a clinical psychologist at the Cleveland Clinic.  Dr. Albers graduated from the University of Denver and completed a postdoctoral fellowship at Stanford University in California. Dr. Albers is the author of seven mindful eating books including EatQ, 50 Ways to Soothe Yourself Without Food, 50 MORE Ways to Soothe Yourself Without Food, Eating Mindfully, Eat, Drink, and Be Mindful and Mindful Eating 101.  She has been a guest on the Dr. Oz TV Show, TODAY show, and NPR.  Her books, programs, and tips have been featured in O, the Oprah Magazine, Family Circle, Shape, Prevention Magazine, Self, Health, Shape, People, New York Times, Fitness Magazine, Vanity Fair, Natural Health, the Wall Street Journal.

 The Accidental Paleo: Easy Vegetarian Recipes for a Paleo Lifestyle!

Consider featuring pastry chef turned healthy chef Lauren Lobley and her new cookbook, “The Accidental Paleo” in your outlet.  Lauren’s got a great concept that you don’t want to miss.  What if you want to go Paleo but you don’t eat meat?  What if you want to go Paleo but you are a vegetarian?  Lauren’s got you covered!

Vegetarian. Vegan. Paleo. Can you be all three?

Lauren Lobley, former pastry chef turned healthy chef, thinks yes. 


​

Don’t miss her debut cookbook, The Accidental Paleo: Easy Vegetarian Recipes for a Paleo Lifestyle! 

So, you want to change your diet for insert-reason-here. You’re vegetarian friend got great results from cutting out meat, and your vegan friend’s skin has never looked better. But your paleo friend is now lean and looking like a super athlete, and you’re left thinking: I want all of that! How is one to choose? What if you like the concept of eating like our ancestors but don’t really have a taste for meat most of the time? What if you don’t want to go completely vegetarian, but you like the idea of eating fewer animal products?

THE ACCIDENTAL PALEO (FEBRUARY 2, 2017, Primal Blueprint Publishing) is spearheading a new movement in the world of food. The foodie landscape in one where dietary groups have a cult-like following and affinity for their particular eating principles. But like life, diet isn’t always that cut and dry. We go through phases where sometimes, we crave meat and lots of it. Sometimes, we can’t stomach it. Sometimes, we just want to eat plants and lots of them.

How is one to choose? What if you like the concept of eating like our ancestors but don’t really have a taste for meat most of the time? What if you don’t want to go completely vegetarian, but you like the idea of eating fewer animal products?  Read how Lauren “accidentally,” wrote a cookbook to satisfy all those inbetweeners…

THE ACCIDENTAL PALEO

Making her debut on the cookbook scene, Lauren Lobley, former pastry chef and head baker to Food Network star, Duff Goldman, gave up her pastries for healthy food almost ten years ago. For the first 25 years of her life, she was a carnivore. But things changed, and at times she has been a vegan, vegetarian, lacto-ovo, pescatarian, paleo, and/or some combination of all of them. After years of testing, she has found her sweet spot:  Vegetarian Paleo.

 

FACTS:

  • Eating for health and longevity: there were almost 8 million vegetarians in the US in 2008, with another almost 23 million Americans following a vegetarian “inclined” diet.” And according to an article in Shape Magazine last year, if anyone was going to try a new diet, it was going to be the Paleo one.
  • But for those who are skating the line between paleo and vegetarian – and even vegan – there is good news:  You can have it all. And here’s a bonus: most experts agree that the single best thing you can do to ensure you live a longer, healthier life is to eat a more plant-based diet. We already spend about $300 billion a year on pharmaceutical drugs to treat diseases that are mostly preventable through diet. Something has to give.

“You have a responsibility to try and be as healthy as possible. I decided to pick the diet (a plant-based diet) that I thought would maximize my chances of long-term survival. You have to make a conscious decision to change for your own well-being, and that of your family and your country.” – President Bill Clinton

In THE ACCIDENTAL PALEO, Lauren has compiled her favorite vegetarian paleo recipes into one user-friendly, something-for-everyone cookbook. Lauren takes a carnivore’s approach to plant-based eating. By being mindful of textures, layers of flavor, colors, and nutrition in every concoction, the recipes in this book are designed to satisfy every palate, whether they prefer their meals with or without meat.

The desserts are refined sugar free (and in most cases, naturally sweetened, like the almond butter banana cheesecake), the appetizers trick the palate with their clever use of nuts and plant-based milk to feign a creamy texture (like the warm spinach and artichoke dip – to die for), and the main meals carefully build upon an array of vegetables and sauces to leave everyone full and satiated (like the butternut squash lasagna).

THE ACCIDENTAL PALEO is culinary fun for the whole family, and a sure fire way to ensure the health and longevity of you and your loved ones. A feast for the eyes and the taste buds, get ready to fall in love with plant-based eating like you never imagined you would. And rejoice in the fabulous fact that when it comes to being vegetarian or paleo, you don’t to choose. You can have it both ways.

Featured Recipes:
Breakfast: Paleo Banana Walnut Blueberry Pancakes
Appetizers and Snacks: Grapefruit Strawberry Mango Guacamole
Dinner: Walnut Shiitake Mushroom Tacos
Spreads: Beet Sunflower Seed Pesto
Dessert: Salted Dark Chocolate Goji Berry Almond Bark


To request a PDF or a hard copy to feature or to have Lauren on your show, please call our office!

For more information about Lauren Lobley, visit www.delectableyou.com.

Lauren Lobley Bio:

Lauren Lobley is a Canadian born and raised former pastry chef turned healthy chef. Together with her husband, Ted, and 22-month-old daughter, Madison Grace, they run and operate a yoga studio in Malibu, California, where Lauren provides the freshly baked vegan gluten-free granola, and Ted teaches the best class on this side of Malibu.

After culinary school, she joined the ranks and worked her way up as head baker to celebrity chef and Food Network star, Duff Goldman, churning out thousands of cakes a week at his West Hollywood location. Realizing how terrible she felt by consuming so much gluten, dairy, and sugar, Lauren began recipe testing with one goal in mind: to make healthy food taste good. She blogged about her experience on her website, Delectable You, and began featuring her recipes both on that site and on her increasingly popular YouTube channel.

Ketogenic Diet Self-Experimenter Goes Places No Man Has Gone – Lifetime TV Premiere
Second Season of Fit to Fat to Fit premiere’s on Lifetime, January 8th
Drew Manning, host of Lifetime TV’s “Fit2Fat2Fit” on  Lifetime debuts January 8th!  If you don’t know Drew’s story; in 2011 he was in shape but then gained over 75 lbs. to see how he could help his clients lose weight and then lost it all to motivate those struggling clients…

There has been a lot mentioned about the ketogenic diet, this low carb and high-fat diet has professionals like Lebron James giving it a try. So what’s up with all the buzz? To break it down simply, it’s a diet that minimizes carbohydrate intake to the point where our bodies break down our own fat stores to make energy. It’s basically a way to trick your body into burning more fat. People have benefited from a myriad of benefits from this diet including an improvement in:

  • Energy

  • Mental clarity

  • Muscular performance

  • Digestion

If you would like to interview Drew Manning, our ketogenic diet expert, motivational speaker, and self-experimentation expert contact our offices!

If you are wondering what we mean exactly by defining Drew as a “self -experimentation” expert. We are referring to the fact that while he was studying to be a personal trainer, this guy gained 75 pounds on purpose, all for the insight of knowing what it’s like to live life overweight to better help his future clients. In just six months, with the help of the ketogenic diet, he was able to lose the weight he had gained through his experiment, truly going from fit to fat, then back to fit. Drew documented his journey back to fitness through his social media, Fit2Fat2Fit, where he gained thousands of followers admiring his courage, risk, and integrity. Plus, he also wrote a New York Times Bestseller about his journey titledFit2Fat2Fit: The Unexpected Lessons from Gaining and Losing 75 lbs on Purpose.

Before and After Photos

Drew has his own podcast where he speaks of natural health, fitness nutrition, and biohacking called The Fit2Fat2Fit Experience. Drew Manning has been featured on Good Morning America, Tonight Show with Jay Leno, MSNBC, Yahoo!, The Dr. Oz Show, and CNN. The first season of his show Fit to Fat to Fit premiered on A&E where personal trainers mimic his self-experimentation and take on the Fit to Fat to Fit challenge themselves. The second season runs on Lifetime starting January 8th!

Awesome topics that Drew can speak to:

  • His Fit2Fat2Fit journey

  • The right way to do a keto diet,

  • Intermittent fasting,

  • Benefits of the keto diet,

  • Myths about keto.

  • How the keto diet can positively affect sex drive.

  • Keto recipes.

Lifetime Presents Marathon of Groundbreaking Docuseries FIT TO FAT TO FIT, 1/8 (Broadway World)

The groundbreaking docuseries FIT TO FAT TO FIT, moves to Lifetime with a six-hour marathon, on Monday, January 8, 2018, beginning at 6 pm PT. The series follows personal fitness trainers on the verge of undertaking the most extreme weight-loss experiment ever: by forcing themselves to gain a huge amount of weight, they aim to better understand the struggles of their obese friends and family as they lose the weight together.

###

About the show on Lifetime:
Led by professional fitness trainer Drew Manning, who in 2012 sought to bridge the gap between him and his overweight brother-in-law by purposely gaining 75 pounds to better understand the stigma and difficulties of weight loss, four new trainers embark on Drew’s same challenge. Spouses, friends, and sisters in California and Arizona partner up – one of them a personal trainer and one of them who wants to shed pounds – agree to a revolutionary journey of transformation.

Charting each pair’s journey, FIT TO FAT TO FIT follows the trainers as they gain weight under medical supervision, then rejoin their partner to begin their four-month transformation. At the end of the marathon, it will be revealed whether or not each pair reached their weight loss goals. This highly emotional and inspiring journey explores the highs and lows of a rigorous, painful process many Americans battle every day.

Fit to Fat to Fit is produced for Lifetime by Renegade 83 and Gaspin Media. Executive producers for Renegade 83 are Steve Rankin, Jay Renfroe, and David Garfinkle. Executive producer for Gaspin Media is Jeff Gaspin. Brad Abramson and Shelly Tatro are executive producers for A&E.

https://www.broadwayworld.com/bwwtv/article/Lifetime-Presents-Marathon-of-Groundbreaking-Docuseries-FIT-TO-FAT-TO-FIT-18-20171213

The Inside Scoop on the Best Health & Wellness Gifts To Give This Season…

For Everyone on Your List…

If you are looking for a cool gift to feature – we can have anything below shipped to you for your editorial or segment needs during the holiday season!

Nutrex Hawaii – Everyone needs to Go Green This Holiday Season!

Hawaiian Spirulina: $20.99

Astaxanthin: $22.99

Spirulina is one of the hottest go-to greens of the season! Nutrex Hawaii was founded in Kailua-Kona, Hawaii in 1990 by Dr. Gerald Cysewski, a world-renowned expert in microalgae and carotenoids.  Our mission is to utilize the benefits of microalgae to improve health and extend lives in the worldwide community. Carved out of land that was once a barren lava flow, Nutrex Hawaii is located on the pristine Kona coast on the Big Island of Hawaii. Our farm draws on the natural resources that surround us – abundant warm sunlight, pure deep ocean water, and 100% fresh water drawn from Hawaiian aquifers to cultivate:

  • Hawaiian Spirulina Pacifica® – a superior strain of spirulina, with the highest known nutritional content of any spirulina.
  • BioAstin® Hawaiian Astaxanthin® – 100% pure, natural Hawaiian Astaxanthin®, the world’s strongest natural antioxidant with benefits for joint health, skin health, eye and brain health and for athletes and active people.


MELT Performance – MELT Holiday Pain and Stress Away!

Melt Performance Bundle: $69.99

The MELT Method® (MELT®) and MELT Performance is a simple self-treatment that reduces chronic pain and helps you stay healthy, youthful, and active for a lifetime. MELT was created by New York City manual therapist and connective tissue specialist Sue Hitzmann. Using specialized techniques, a soft body roller, and four different balls, MELT is designed to reconnect whole-body communication, rebalance the nervous system, rehydrate the connective tissue, and release compression in joints.

Evenflow – Peace of Mind Never Felt Better

Try it for Free Today! (Subscription ranges $9.99 – $199.00)

Evenflow combines mindfulness and the psychology world. With a team of over 15 Mindfulness Meditation experts specializing in various topics such as sleep, career stress, anxiety, health, and more. The team has crafted a very accessible curriculum so you can immediately begin establishing a sense of calm and balance, fostering and supporting you into a state of well-being through daily life. Founder, Mark Meyuhas is local Venice restaurateur with one of the most popular health-conscious restaurants, Tasting Kitchen.

Boho Beautiful – Find Your Inner Yogi and Peace This Season!

$89.99

Boho Beautiful is a travel yoga lifestyle brand that is creating positive content for your body, mind and the earth. Check out their most popular Yoga Program for Health – as our media friend you get a store coupon so you can access the Boho Beautiful in 10 Days Digital Download along with their e-book. It’s a 10-day Challenge that seeks to nourish your body, mind, and spirit – with the perfect combo of daily yoga, meditation and fitness videos. It’s a small commitment of 1-hour classes per day to set you on a path to create a better version of yourself. (Boho Beautiful in 10 Days – 40 videos, meal plan, recipes, guided meditations, yoga and fitness classes – $89.99)

Swing Coach – Give Dad a Professional Golf Coach this Season!

$97.00

Co-created by one of Golf Digest’s Top 25 Coaches, Dean Reinmuth, Swing Coach is one of the newest and most innovative practice clubs. Within 15 to 30 minutes of using Swing Coach, you can experience the feeling for a repeatable golf swing that the best players already know in 3 Easy Steps. You get instant feedback with Swing Coach and finally know what it feels like to train the proper acceleration and timing to achieve greater consistency, fix your over the top, outside-in swing path to create a more solid contact for improved accuracy, and acquire a proper release thru impact for greater clubhead speed and more distance. Results have shown that Swing Coach is successful in improving swing consistency by over 20% based on testing performed by Dean Reinmuth. After using Swing Coach, 95% of golfers are able to quickly feel the proper swing and make release corrections needed to hit better shots.

Bed of Nails – Test for 30 Days to Melt Away Stress, Migraines and more!

Mat: $69.95

Pillow: $39.95

Acupressure Strap: $29.95

Aromatherapy Candles: $39.95

Aromatherapy Spray: $14.95

Bed of Nails is a revolutionized and modernized variation of the ancient Asian practice of meditation and healing through acupressure. The mat’s rounded nails are designed to help the body release endorphins, which provides a sense of joy, energy, and pain relief, while also releasing oxytocin, which induces a sense of calm. Bed of Nails believes in promoting healthy lifestyles through allowing the body to self-heal. Their goal is to allow their users to feel a sense of happiness and relaxation after using Bed of Nails as an escape from the stresses of their daily lives. The owner of Bed of Nails, Carina Tannenberg, used her experience with cancer to understand how relaxing, meditation, and stimulation of body energy contributes to self-healing. She hopes that through her experiences, she is able to share her knowledge to create products that can help others on their journey to self-healing.

Happy Holidays from the DPM Team!

The Power of Food and Fitness for Kids with Tourette Syndrome

Tune into the Doctor’s TV Show to Hear Danielle Natoni’s Story! (Friday, November 3, 2017)

If anyone knows how food and fitness can dramatically improve the quality of life for a child who suffers from Tourette syndrome, it’s our client Danielle Natoni, a school teacher turned fitness influencer. From the start, Danielle could tell Bianca was a unique kid. She marched to the beat of her own drum. However, as her daughter grew up, Danielle started to notice symptoms of Tourette’s appear in Bianca.

Tourette syndrome is a nervous system disorder involving repetitive movements or unwanted sounds. When Bianca was about 7, Danielle started noticing rapid eye movements, things like blinking, which then turned into shoulder shrugs and other symptoms. Little did Danielle know that her fitness and health journey would end up helping her daughter too.

A friend of Danielle’s who happens to have Tourette syndrome, (she met through fitness) helped Danielle come to the conclusion that her daughter had Tourettes. When Danielle would mention that Bianca was experiencing more tics than usual she asked Danielle, “did she have a lot of gluten today?” Danielle started to notice a direct response to her daughter eating foods with gluten, chemicals, sugars, and how often she had an episode.

Changes in Bianca’s nutrition and fitness regime ended up being the secret to managing her Tourette’s symptoms.

Currently, Tourettes is impacting a large number of children and parent’s don’t know how to help manage Tourette symptoms with their kids. A study for the Centers for Disease Control and Prevention found that 1 of every 360 children between the age of 6-17 in the United States has been diagnosed with Tourette syndrome.

Here’s How Danielle used food and fitness to take her daughter from funky to fabulous:

  • No gluten: Gluten increased tics in Bianca. Living a gluten-free diet helped decrease her Tourette’s symptoms.  Danielle offers an array of vegetables instead.

  • Fitness: Danielle noticed that during Bianca’s volleyball matches and games that she would not tic. The more her body moved, the less she seemed to tic. This physical activity also made her body so tired that she was able to sleep more. Danielle incorporated her fitness expertise as an influencer as motivation for her daughter.

  • Limited sugars, even those that are natural: Danielle found out that a ketogenic approach to treatments stopped people from having seizures, which is a neurological issue like Tourette syndrome. Therefore, Danielle decided to experiment with limiting her sugar intake and noticed a drastic decrease in Bianca’s tics. Danielle eliminating sodas and juices from Bianca’s diet to even limiting the amount of fruit Bianca eats.

  • Chewing gum. Danielle added a quick fix into Bianca’s routine with chewing gum. Danielle gets the healthiest version at the store and has found that giving gum after school helps to calm her down after a long day and somehow calmed the tics.

  • Limit screen time: Danielle noticed a direct correlation to how long she was staring at the iPad or iPhone to how often she ticked.

Food and fitness are extremely important aspects of managing Tourette’s, as well as other disorders/syndromes such as ADHD, Autism and so on. Limiting screen time, getting adequate sleep, removing gluten, sugars, focusing on a whole food-based diet and movement helps kids dealing with all different types of issues. However, these are not talked about enough.

These days, we could all use a little more self-care: a massage, a chiropractor, a physical therapist, an acupuncturist or whatever else. But not all of us can spare the $150-$200 it will cost to have a session (or twenty, which is what we could all use). We’ve all got some kind of pain we’re dealing with, from migraines to back and neck pain and everything in between. And no matter the expert we seek out, why should it have to cost so much for us to find relief?

Bed of Nails has become a lifestyle for many to bridge better health by using the products to alleviate pain such as migraines, back pain, and release endorphins and more. They even have a new back acupressure strap that acts like a quick trip to the acupuncturist, without the hole in your wallet!

Bed of Nails user-friendly tools brings the self-healing benefits of more expensive treatments (such as acupuncture and massage) into the homes and workplaces of people everywhere. The healing effects of Bed of Nails include relief from stress, insomnia, and pain, as well as increased energy and overall well-being.

Bed of Nails came out in 2007 on the Swedish market and due to its healing benefits quickly spread by word of mouth and has been recognized in the Swedish healthcare sector. After just 2 years on the Swedish market, it was voted “2009 – Christmas Gift of the Year” by the Swedish Retail Institute (in 2010 it was the “tablet computer”/iPad).

Britney Spears loves BON

It is already well known that acupressure stimulates energy in the body and is great for treating chronic pain because it increases your body’s production of Serotonin which is a natural painkiller. In addition, it promotes circulation and boosts relaxation.

Bed of Nails also releases Endorphins*, the body’s very own “happiness drug” which provides a sense of joy, energy and pain relief, and Oxytocin**, which makes you calm and relaxed (yes, it is possible to feel energetic and be relaxed at the same time!). Laying on a Bed of nails also activates the Parasympathetic Nervous System which takes you into an instant deep relaxation.

*Endorphins are released in response to pain and stress and help to alleviate anxiety and depression. Similar to morphine, it acts as an analgesic and sedative, diminishing our perception of pain.

**Oxytocin – This “Bliss Hormone” can help heal your body. A mediator of anti-stress, well-being, social interaction, growth and healing. Oxytocin can act as a psychological buffer. It reduces background anxiety and naturally enhances a sense of; optimism, trust, mastery, and self-esteem. Oxytocin also influences the digestive system as much as it influences the brain. It has been proven to cool gastrointestinal inflammation and autoimmune disorders. Oxytocin also reduces levels of cortisol (stress hormone) in the body and lowers blood pressure.

For more information on Bed of Nails, visit http://bedofnails.org/.