CASE STUDY
Client: Dr. Perlmutter
Dr. Perlmutter is a Board-Certified Neurologist and four-time New York Times bestselling author. He serves on the Board of Directors and is a Fellow of the American College of Nutrition.
This spring, we created the Shape Up for Summer Challenge for Dr. Perlmutter. He partnered with CBN to launch a transformational health and wellness challenge unlike any other. He invited participants to take part in a FREE 8-week Shape Up for Summer Challenge to achieve their personal weight loss goal.
The challenge started on April 5th and ended on May 31st. The challenge focused on ‘food I.Q.’ by using The Grain Brain Whole Life Plan philosophy – a scientific approach that helps with mental clarity, memory, improves overall well-being, embraces healthy eating and weight loss.
When the final tally was in, over 18,800 challenge participants took place in this online challenge and 11,800 pounds were shed!
Take a look at some of the stats in the Weekly Progress Report below to see how successful this challenge was.